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Jan. 11, 2010

Contact Pat Kerrigan at 608-796-3041 or


LA CROSSE, Wis. – Viterbo University has named Robert “Rob” Forget as its new dean of admissions.

Forget has served as the associate director of recruitment at the University of Wisconsin since 2005, where he is responsible for all aspects of new student recruitment. The University of Wisconsin processes over 29,000 undergraduate applications per year.

Forget will succeed Roland “Buzz” Nelson, who will retire effective Wednesday, June 30, having served Viterbo for 20 years as its chief enrollment officer and 34 years in all.

“Rob is a great fit for Viterbo University,” said Viterbo president Rick Artman. “I received that response from many who provided evaluations as part of the interview process. Viterbo is fortunate to attract a person of his qualifications and experience and Rob will be a real asset to our admission efforts. I look forward to having him serve on our leadership team.”

Before taking his current post at the University of Wisconsin, Forget served as director of undergraduate admissions at Michigan Technological University, a school located in the city of Houghton in the Upper Michigan Peninsula.

Forget said he is looking forward to working with the staff, faculty, and students at Viterbo in a coordinated effort to achieve the enrollment goals set forth in the university’s strategic plan. Viterbo set a new record for enrollment with a total of 3,287 students in the fall semester. The goal is to increase enrollment to 5,000 by 2013.

“I did a lot of research on Viterbo as part of the interview process, and I liked everything I read and saw,” Forget said. “These good impressions were further confirmed when I was on campus and had the opportunity to meet the people, who appeared genuinely happy to be at Viterbo. It’s going to be a great fit and I’m looking forward to working with everyone.”

Artman said Forget will be an excellent addition to Viterbo. “The comments I received from those involved in the interview process were exceptionally positive,” he said. “I’m confident he is going to be a great fit and an asset to our university.”

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